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Case Study - Peru Treks

This website was created in 2004 and was performing well initially. However, as Google changed the ranking rules, it had slipped away and needed attention. After we worked our magic, these were the tangible results from the website planning and reinvestment.

 

23 November 2006
I've seen it LIVE and it's fantastic! Thank you sooooo much. Once again, you've captured exactly what I was thinking. Now, let's just hope we get some more business. - Take care, Anne

 

29 November 2006
Two new enquiries from our website on my web last night !! That is great - let's hope it continues. - Anne

 

10 December 2006
You'll be excited to know that we had 3 new inquiries on our web in 2 days, one is from a group from the UK RAF air force - 12 clients !!! - See you, Anne.

 

12 December 2007

Just wanted to let you know that the changes you made to the web seem to be having some effect and people are obviously interested.

Am receiving about 5 new inquiries a week at the moment, which is pretty good, since there are literally hundreds of agencies in either Peru or overseas offering treks to Huaraz.

So thanks for your continued enthusiasm and ideas!! - Anne

 

30 May 2008

Yes please do that upgrade for us, it is going nuts. We can't keep up with all the work!!
- Anne

 

Anne Thompson - Peru Treks Peruvian Andes Adventures Ltd.

10 tips for choosing the right New Zealand Website Designer for you

Unfortunately we have seen so many websites that have gone wrong which gives the good people within our industry a bad name. To help you avoid the traps out there, and so you receive the best out of your website investment, we've published a series of educational guides so you ask the right questions and know what the correct answers should be!

For your free guide to search engines and e-commerce websites please get in touch.

Our 10 step guide sets out things you should know before choosing a New Zealand Website Designer - ensuring a match that is right for you.

Professional advice shared from the New Zealand website designer experts.

10 tips for choosing the right NZ website designer for you

  1. Define what goals you want to achieve from your website and be clear about them when you talk to your website designer/developer. This helps all parties be clear about the requirements and keeps the project focused and on track.
  2. If you are looking for specific requirements, check their credentials! Have they done work in this field before? Are they experienced with these systems - eg if you want e-commerce have they created e-commerce websites beforehand? If your business is important to you, you do not want to be an inexperienced web site designer's experiment! It ends up costing you too much in the end.
  3. Can you understand them or are they speaking "geek-speak"? Do they listen to you? If you can't communicate properly then it may be difficult for you to get exactly what you want on the project and it could end up being extremely stressful.
  4. How do they charge and what do they charge for? You should expect a company to be up front with an estimated price before they even start your project. Make sure the project fee includes everything you want as you don't want to find out you think you're getting the full deal when it only includes the design side of things and no search engine submission, website hosting etc.
  5. What after-care support do they provide you with? There may be times when you will need some help. Do they have the capacity to do this when you need it, or is it just a one person operation servicing many clients?
  6. What is their website design process and how long will it take? Your chosen provider should give you an estimated project timetable and written work-in-progress reports. Does this fit with your goals?
  7. What industry standards do they design to? If the website designer does not design to World Wide Web Consortium standards, then steer clear of them. On the better website designer's sites you will see this logo W3C Quality Assurance Logo which is your quality assurance guarantee.
  8. Do they cover the complete service providing copywriters, photographers and other professionals to help you achieve the best from your website? If they only provide you with design and nothing else then you will have to spend time shopping around for someone else who can fill in the missing parts. Do you have the time for this and what effect will this incohesion have on your end result? Often it's better to find a provider that can deliver the full power of the web using just that one company.
  9. Check out their portfolio. Do you like their design style - is it professional? You are aiming to build trust with your customers online and one way to establish credibility is to have a professionally designed website.
  10. If search engines are important to you do a search for website companies on the internet. We are currently featured on page one of Google under the keywords "Wellington Web Designer", "Wellington web site designer" ,"web developer wellington" and to raise the game we are currently #3 on page 1 of Google under the search terms "New Zealand web site designer". What this means is that if we can achieve this on our site, we can certainly do it for you on yours. Imagine having 40% more enquiries just by shifting from page two on Google to page one? What could that do for your business?
  11. And finally, ask for references! Ask to see their annual performance review results. Speak with their customers about how they found the experience and the expected results.

How does your NZ Website Designer stack up against your criteria priorities?

Altered Ego Design are a reliable company that design to World Wide Web Standards. Our websites are designed to be visually captivating whilst being easy to use.

We provide the full service from design to hosting and search engine optimisation and search engine marketing.

Our friendly approachable team guide you through the crucial initial design and development process, and delight in provide you with ongoing support, being your chosen web partner for success.

Our specialised services deliver you tangible results that transform your business bottom line and what's more our process is stress free!

Please note: We choose not to work with just anyone as our success lies in delivering real value to you online. If you are chosen as one of our clients, you will know we can achieve your online goals.

Talk to us now, we know how to get you the best results for your website investment.

If you are considering creating an e-commerce website, for your safety, we recommend educating yourself first!

If you want a real return on investment from your website via great search engine placings, we published this educational guide - The 12 Secrets to Search Engine Success.